Pummaro’
Naturally Neapolitan – by taking the best Italian ingredients to create genuine pizza – the most important being the less-than-humble tomato. Grown in the volcanic soil of Mount Vesuvius, the San Marzano is a thin-skinned plum tomato ideal for canning and a must for authentic pizza sauces, this influenced the brand strategy, identity and experience.
Client: ExCeL London
Sectors: Brand, Hospitality, Retail
Services: Brand Strategy, Hospitality Strategy, Guest Experience, Architectural Design, F&B Consultancy, Commercial Strategy